Enhancing customer experience in pharma is essential as patient expectations evolve. Healthtech consulting offers pharmaceutical companies tools and strategies to improve interactions with healthcare providers and patients.
Tag: customer experience pharma
Health Economics and Outcomes Research for Customer Experience in Pharma
Health economics and outcomes research (HEOR) plays a vital role in the pharmaceutical industry by providing insights into the cost-effectiveness and impact of treatments. Concurrently, enhancing customer experience has become crucial, as patients and healthcare providers seek greater engagement. This article examines the intersection of HEOR and customer experience, highlighting how they can collectively improve pharmaceutical outcomes.