Why Local SEO is Crucial for Small and Medium-Sized Businesses

Local SEO is essential for small and medium-sized businesses (SMBs) as it boosts visibility in local searches, helping them connect with nearby customers. By optimizing for local search, SMBs can target the right audience, increase conversion rates, and compete effectively with larger businesses. It’s a cost-effective marketing strategy that drives foot traffic and online engagement, ultimately leading to long-term growth.